Back to Job SearchThe team you'll be working with:
As part of our continuous growth, we are seeking a Marketing Cloud Developer to join our Salesforce Practice in London. You will be a hands-on practitioner with deep expertise in Salesforce Marketing Cloud, responsible for designing, building and optimising multi-channel marketing solutions across email, journeys, automation and data. You will work closely with clients, business stakeholders and technical teams to deliver best-in-class personalised experiences at scale.
You will bring a strong foundation in core Marketing Cloud capabilities; Journey Builder, Email Studio, Automation Studio, Content Builder and Audience Builder; and a desire to extend your expertise into newer capabilities such as Marketing Cloud Advanced (formerly SFMC Personalization), Marketing Cloud Next, and Marketing Analytics. Exposure to Data Cloud is a valued addition, particularly for data-driven segmentation and activation use cases.
Please note, you must either have Full UK Security Clearance (SC) or be able to attain it to be eligible for this role.
What you'll be doing:
- Design, build and deploy end-to-end customer journeys using Journey Builder, including multi-step, branching and re-entry journeys across email, SMS, push and social channels
- Develop and manage email campaigns using Email Studio, including template development with AMPscript and dynamic content to drive personalisation at scale
- Build and maintain Automation Studio programmes for data imports, triggered sends, file transfers and scheduled batch operations
- Manage subscriber data, lists, data extensions and segmentation logic within Audience Builder and Contact Builder
- Develop and maintain Content Builder assets including emails, landing pages and dynamic content blocks
- Implement tracking, reporting and performance analytics using Marketing Cloud Intelligence (Datorama) and built-in analytics tools; experience with Marketing Analytics platforms is highly desirable
- Work with Marketing Cloud Advanced (Personalisation) capabilities to deliver real-time, next-best-action and web/email personalisation experiences; highly desirable
- Support adoption of Marketing Cloud Next features and capabilities as they become available in the product roadmap; highly desirable
- Collaborate with Data Cloud where relevant, supporting use cases such as unified profiles, calculated insights, segmentation and activation for marketing campaigns; desirable
- Configure and maintain Marketing Cloud Connect and CRM data sync, ensuring data integrity between Marketing Cloud and Salesforce core
- Apply GDPR, data privacy and email compliance best practices across all marketing solutions, including suppression management and consent frameworks
- Troubleshoot campaign issues, data anomalies and journey errors, providing timely resolution and root-cause analysis
- Contribute to technical design documentation, solution architecture notes and handover materials
- Support clients directly, including workshop facilitation, requirements capture, solution demos and sprint reviews
- Work collaboratively within Agile delivery teams, contributing to sprint ceremonies and supporting a culture of continuous improvement
What experience you'll bring:
Core Marketing Cloud Skills (Required)
- Hands-on Salesforce Marketing Cloud experience in a consultant or developer capacity
- Proficiency in Journey Builder; designing, building and optimising multi-channel journeys including triggered, scheduled and event-based entry sources
- Strong Email Studio skills; email send configuration, triggered sends, A/B testing, deliverability best practices
- Automation Studio experience; building automations for data management, scheduled sends and file transfers
- Content Builder proficiency; email template development, dynamic content, snippet management
- AMPscript and/or SSJS scripting ability for personalisation, conditional logic and data lookups
- Contact Builder / Audience Builder; data extension design, attribute groups, segmentation filters
- Marketing Cloud Connect configuration and Salesforce CRM data sync management
- Understanding of email compliance, GDPR, suppression and consent management requirements
- Experience with Marketing Cloud reporting, campaign analytics and performance optimisation
Highly Desirable
- Experience with Marketing Cloud Advanced (Personalization / Interaction Studio); real-time personalisation, web and email recommendations, Einstein features
- Familiarity with Marketing Cloud Next capabilities and awareness of Salesforce's evolving marketing product roadmap
- Hands-on experience with Marketing Cloud Intelligence (Datorama) or other Marketing Analytics platforms for cross-channel reporting and ROI measurement
- Ability to build and interpret marketing attribution models and campaign influence reporting
Desirable
- Exposure to Salesforce Data Cloud; unified profiles, data streams, calculated insights, segmentation and activation for marketing use cases
- Experience integrating Marketing Cloud with third-party tools (CDP, DMP, analytics platforms, CMS)
- Awareness of Marketing Cloud Account Engagement (Pardot) and its differences from core Marketing Cloud
Certifications (Ideally):
- Salesforce Certified Marketing Cloud Email Specialist
- Salesforce Certified Marketing Cloud Developer
- Salesforce Certified Marketing Cloud Administrator
- Salesforce Certified Marketing Cloud Consultant (advantageous)
Who we are:
At NTT DATA, you have endless opportunities to think big, act bold and take ownership. As a $30+ billion business and technology services, AI and digital infrastructure leader, we co-innovate solutions with clients and partners globally for business and societal impact. Serving 75% of the Fortune Global 100, with experts in over 70 countries, we encourage experimentation and recognize great work. Proudly a Global Top Employer, NTT DATA is part of NTT Group, which invests over $3 billion annually in R&D. Make this the place where you belong, learn, and build your network. Make this the place where you grow.
what we'll offer you:
We offer a range of tailored benefits that support your physical, emotional, and financial wellbeing. Our Learning and Development team ensure that there are continuous growth and development opportunities for our people. We also offer the opportunity to have flexible work options.
You can find more information about NTT DATA UK & Ireland here: https://uk.nttdata.com/
We are an equal opportunities employer. We believe in the fair treatment of all our employees and commit to promoting equity and diversity in our employment practices. We are also a proud Disability Confident Committed Employer - we are committed to creating a diverse and inclusive workforce. We actively collaborate with individuals who have disabilities and long-term health conditions which have an effect on their ability to do normal daily activities, ensuring that barriers are eliminated when it comes to employment opportunities. In line with our commitment, we guarantee an interview to applicants who declare to us, during the application process, that they have a disability and meet the minimum requirements for the role. If you require any reasonable adjustments during the recruitment process, please let us know. Join us in building a truly diverse and empowered team.
Location
“Upon joining the NTT DATA UK family, you will experience a culturally diverse organisation living our values of Clients First, Teamwork and Foresight as we partner with our customers every day.
At NTT DATA UK, we are proud to support and invest in our people. We offer a variety of rewarding career paths and opportunities to develop professionally - with access to cutting edge innovation.”
Niccolo Spataro, CEO, NTT DATA UK
